LinkedIn About Section Builder
Generates 3 versions and scores the first 220 characters — the only part recruiters see before "see more"
What 40 Audited Profiles Taught Me About the About Section
- The first 220 characters are the entire game. LinkedIn truncates at "...see more" on mobile and desktop. 78% of recruiters in our audit said they decide whether to scroll based on those preview lines alone.
- Lead with a number, not a title. "I help Series A SaaS founders cut churn by 30%" beats "Customer Success Manager passionate about retention" every time.
- Cut these phrases: "passionate about", "results-driven", "innovative thinker", "dynamic professional". They're weight without signal — every recruiter has a built-in filter for them.
- Name the audience explicitly. Profiles that named who they help got 3× more "InMail" replies in our test set. Vague "professionals seeking…" wording got skipped.
- Keep the full About under 2,000 characters. LinkedIn allows 2,600, but anything past 2,000 reads as "trying too hard". Brevity signals seniority.
- Update every quarter. The strongest profiles in our audit had specific 2025/2026 references — recent enough that recruiters knew the person was active, not coasting on a 2019 summary.
Read the full 40-profile audit: I Audited 40 Open-to-Work LinkedIn Profiles — What Actually Predicted Recruiter Replies
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